MARS

black hologtam

SAFEGUARDING A COMPANY’S IDENTITY, REPUTATION, AND PRODUCTS FROM THREATS OR DAMAGE

Mars is the  fourth  planet  in  the  solar  system, named after the Roman god  of war – Mars, son of Jupiter and Juno, was the most important  god in the Roman pantheon.

“We are all … children of this universe. Not just Earth, or Mars, or this system, but the whole grand  fireworks. And if  we  are interested  in Mars at all, it is only because we wonder over our past and worry terribly about our possible future.”

-Ray Bradbury,

Mars and the Mind of Man, 1973.

THE POWER OF  FUTURE THINKING

Brand protection can help  to  adapt  to  changing customer  needs  and preferences,  as well  as to anticípate and respond to competitive challenges.

 

ZEN

black hologtam

THE FOCUS ON SIMPLICITY IS ESSENTIAL FOR A CLEAR BRAND IDENTITY

This  optical   element,  called  “Zen  Gardens” is inspired by the philosophy of Zen Buddhism. lt combines  the  conceptual design  with  the highest protective optical- effects to achieve some  of the core  ideas of Zen Buddhism  – Harmony and Unity.

THE ROAD TO HARMONY

 Zen Gardens” is an inspiring  way to showcase the latest optical elements through the synthesis of design and technology.

“Zen Gardens” was awarded in category Innovation in Holographic Technology by IHMA

Learn More  >>

 

NEFERTITI

black hologtam

INCORPORATE STORYTELLING TO ENGAGE CONSUMERS AND EMPHASIZE THE BRAND’S AUTHENTICITY

“Beautiful are the Beauties of Aten, the Beautiful One has come”

The   desígn   of  “EGYPTIAN  FANTASY” label was ínspíred by the legendary Egyptían queen Nefertíti. She reígned in 1370-1330 BC during the wealthiest  períod  of Ancient  Egyptían  history. She was  famous  for  her  beauty  and  known for  a  relígious  revolution,  in  which  one  god only, Aten was worshipped.

INNOVATION AND CRAFTSMANSHIP 

Ancient  Egyptians  were  innovative  and  skilled craftsmen. Brand protection embraces innovation to combat  evolving counterfeiting methods while upholding qualíty craftsmanshíp.

1001 HOLLARS

black hologtam

INIMITABLE AESTHETIC DESIGNS, WHICH BRING STYLE, PRESTIGE AND SECURITY TOGETHER

“My story is of such marvel that if it were written with  a needle on the corner  of an eye, it would yet serve as a lesson to those who seek wisdom.” – Anonymous, The Arabian Nights

The design of the “1001 Hollars”  banknote was inspired by the One Thousand and One Nights, a famous collection of Persian, lndian, and Arabic folktales. The design presents a different perspective on the traditional banknote stripe design.

CULTURAL IDENTITY SUPPORT

Banknote stripe design can be a powerfulway to  reflect  a  country’s  identity  and   culture by incorporating relevant and meaningful symbols, colors, and patterns.

 

HUMMINGBIRD

black hologtam

CUTTING-EDGE TECHNOLOGIES EASY FOR TRACKING AND IDENTIFICATION

Justas hummingbirds  swiftly maneuver in flight, RFID technology provides agile  tracking  of products through supply chains.This aids brand protection efforts by  allowing real-time monitoring and  identification of  genuine products.

The label has been designed to synthesize two technologies into one:

Electron Beam Lithography (EBL) and

Radio Frequency ldentification (RFID)

AGILE ANO VIBRANT PLAYERS

Higher reliability and speed of reading of information in comparison  to  other  technologies (for  example, recognition ofvehicle plates, stickers, cards etc.).

GEORGE

black hologtam

DETERMINATION AND BRAVERY REQUIRED FOR BRAND PROTECTION EFFORTS

This  is  a  miraculous  icon,  which  is  considerad the main shrine of the Bulgarian Zograf Monastery “St. George”  in the  Holy  Mountain. The icon  is famous  for  its  extraordinary  power  to heal  the terminally ill, suffering from all kinds of serious diseases. The icon  miraculously  appeared  in the temple after the prayer of the monks, the founders of the temple  of God, and thus God revealed his will to be the patronof the new monastery in the garden of the Virgin.

 

TRIUMPH OVER COUNTERFEITING

  The triumph depicted in the icon resonates with  brand   protection’s  victory  over   counterfeit products,  ensuring  genuine items  prevail over fake ones.

POSEIDON

black hologtam

BRAND PROTECTION ROLE IN NAVIGATING CHALLENGES AND CRISES

Poseidon was the god  of the sea and water, essential  elements  for  life  and  civilization. He was also the creator of storms, floods, and earthquakes, which  could  cause destruction and chaos.Brand protection can be seen as a way of managing the risks and opportunities that come  with  operating  in a dynamic  and competitive environment

GUARDIANSHIP OF TERITORY 

Poseidon’s influence  extended  across the vast oceans. Brand protection also extends globally to combat unauthorized usage and counterfeits in various markets.

 

DAVID

black hologtam

INIMITABLE AESTHETIC DESIGNS, WHICH BRING STYLE, PRESTIGE AND SECURITY TOGETHER

Michelangelo’s “David epresent excellence in craftsmanship  and stands as a powerful symbol of Renaissance art. Much like David, our  holographic security solutions are meticulously crafted, blending cutting-edge technology with the elegance of art. This results in  a multi-layered  security  solution that serves as a formidable barrier against counterfeiters,   ensuring  the  protection  of your products.

LEGACY OF EXCELLENCE

Just like David, “Biacklidogram” are designed to catch  the   eye   and   capture  the   customer’s  imagfnation, enhancing their  perception  of   your    brand  and reinforc1ng trust  in your products.

BULB

CREATIVITY AND EFFECTIVENESS OF BRAND PROTECTION MARKETING

PLUG-IN SECURITY

The light bulb is a symbol of creativity and new ideas. Plug-in security  is a wordplay that highlights  the  connection between ideas and their realization in the world  of security optical elements.

The focus is on the beauty of high-end  optical elements that are “plugged in” to serve security purposes.

BRAND SHINING BRIGHT

Brand protection is like a light  that  shines on  a  brand’s value, reputation, and identity, preventing them   from   being  dimmed  or  obscured  byinfringers.

Holographic card overlay

ID &Passports

E-LIDOGRAM® HOLOGRAPHIC CARD OVERLAY

The E-LIDOGRAM® overlay is an ultra-secure thin edge-to-edge transfer film developed to provide exceptional protection of polycarbonate, polyvinyl chloride (PVC) and composite cards against alteration and forgery.

With bright high-resolution imagery, the solution introduces an array of novel ground- breaking features for reliable, unambiguous and quick first-line authentication of plastic documents including national ID cards, driving licenses, voting, healthcare and social welfare cards.

Supplied in reel format to be laminated onto card surface, the overlay delivers the ultimate in tamper-resistant security and counterfeit resilience.

 

E-LIDOGRAM® HOLOGRAPHIC CARD OVERLAY – SECURITY FEATURES

Level 1 – Identification with human eye

1. 3D pastel colour sculpture effect

Creating a strong illusion of shape and depth, the element displays matte pastel-coloured figure which appears to stand out against a flat surface giving the impression that the figure has been raised above the background plane.

2. 3D achromatic sculpture effect

The element displays achromatic characters which appear to stand out against a flat surface giving the impression that the characters have been raised above the background plane and creating an illusion of shape and depth.

3. Full-parallax motion effect

An unambiguous naked-eye feature displaying full displacement in the apparent position of an object with distinct up-down and left-right movements depending on the viewing angle.

Level 2 – Identification with special devices

4. Multi-plane dynamic image “e-Motion”

Lens magnification-based feature displaying an object moving in both horizontal and vertical directions when illuminated with a point source light.

5. Covert laser-readable image

Covert feature consisting of a static image invisible to the human eye and revealed when illuminated with a simple laser device.

6. Dynamic hidden image

Invisible to the naked eye, an image of the running lion and morphing of letters DH and OK are revealed when the feature is illuminated with a laser device

7. Non-periodic micro-text

Visible through a magnifier, the feature reproduces text characterized by a lack of periodicity

Level 3 – Expert control identification

8. Nano-hatching

Visible through a microscope, the feature reproduces text dispersed randomly in the diffractive grating with letter thickness similar to the grating period.

9. 3D Nano-sculpture effect

Three- dimensional images and characters visible through a microscope providing water-tight forensic-level security.

10. Half-tone raster

Continuous tone imagery displaying the symbol sized between 12 and 55 nm to generate a gradient-like effect seen under the microscope.

Demax Holograms is a leading player in the government documents and the high security printing sectors. At the forefront of nano-optical technologies, Demax Holograms offers an extensive product range comprising currency, passport and ID card security, as well as secure document, revenue and brand protection solutions currently found in over 70 countries.

Click the links below for more our products and LIDOGRAM security features:

PORTFOLIO – Holographic products , Security documents, Brand protection

LIDOGRAM Advanced Nano Optical Technology

E-LIDOGRAM® HOLOGRAPHIC CARD OVERLAY

 

Upcoming Events